Kendrick Lamar and lots of trailers: what happened at the Super Bowl 2025

On the night of February 9-10, Super Bowl 2025—the pinnacle of American football—took place, captivating audiences as one of the year's most-watched events. Here's a roundup of the trailers, commercials, and performances that lit up the show.

Table of Contents

• Who Won?
• Kendrick Lamar's Performance
• Thunderbolts
• Formula 1
• Mission: Impossible: Dead Reckoning
• Jurassic World: Reignition
• The Smurfs
• Novocaine
• How to Train Your Dragon
• Lilo & Stitch

Who Won?

The Philadelphia Eagles triumphed over the reigning champion Kansas City Chiefs with a decisive 40-22 victory (7-0, 17-0, 10-6, 6-16).

Kendrick Lamar's Performance

Rapper Kendrick Lamar delivered a powerful halftime show performance, introduced by a Samuel L. Jackson portraying Uncle Sam. Against a backdrop of American iconography, Lamar performed hits including "Humble," "Squabble Up," and "Not Like Us"—a Grammy 2025 five-award winner. He shared the stage with singer SZA and tennis star Serena Williams.

"Not Like Us," notably one of Lamar's diss tracks aimed at Drake, has been the subject of a defamation lawsuit filed by Drake. Social media hailed Lamar's Super Bowl performance as a significant victory in their long-standing feud, culminating with the stadium chanting "a minor"—a reference to accusations against Drake regarding relationships with minors. Serena Williams' presence was particularly noteworthy given her past relationship with Drake.

Thunderbolts

Disney and Marvel Studios unveiled a new trailer for their upcoming comic book film, slated for release on May 2nd.

Formula 1

A brief teaser trailer premiered for Apple's upcoming film featuring Brad Pitt as a former Formula 1 driver returning to the racing world. The film's release date is set for June 25th.

Mission: Impossible: Dead Reckoning

A 30-second teaser for the eighth installment of the iconic Mission: Impossible franchise, starring Tom Cruise, was shown. The global release is scheduled for May 23rd.

Jurassic World: Reignition

A teaser for the next Jurassic Park film, featuring Scarlett Johansson and ushering in a new era, was released. The film will debut globally on July 2nd.

The Smurfs

A full-length Smurfs movie featuring Rihanna as Smurfette was announced. The film, set for release on July 18th, boasts a star-studded voice cast including John Goodman, Nick Offerman, Natasha Lyonne, Amy Sedaris, and James Corden.

Novocaine

A teaser trailer for Novocaine, a film about a man who cannot feel pain, starring Jack Quaid from The Boys, was shown. The movie follows a young man's quest to rescue his girlfriend from bank robbers. Release date: March 14th.

How to Train Your Dragon

A teaser for the cinematic adaptation of Cressida Cowell's bestselling novel was shown. The global release is scheduled for June 13th.

Lilo & Stitch

A promotional clip for the upcoming Lilo & Stitch film showcased Stitch causing mayhem on a football field. No new footage from the film itself was presented. Lilo & Stitch will be in theaters on May 23rd.